The Luxora Story

Luxora was born in 2018 from a frustration with mass-produced, disposable homeware. Founder Amara Obi spent years sourcing unique pieces during her travels and realised there was a gap: beautiful, well-made products from independent makers, brought together in one place. Today, Luxora works with over 200 independent brands across the UK and Europe. Every product in our collection is hand-selected for quality, design, and the story behind it. We're a certified B Corp, and we use 100% recyclable packaging. We're not the cheapest — and we're proud of that. Our makers deserve fair prices, and our customers deserve products that last.

Our Values

Curation Over Volume

We'd rather stock 200 brilliant products than 20,000 mediocre ones.

Maker Stories

Every product connects you to the person who made it.

Sustainability

B Corp certified. 100% recyclable packaging. Carbon-offset shipping.

Customer Delight

From unboxing to after-sales, we aim to exceed expectations.

Our Team

AO

Amara Obi

Founder & Creative Director

TW

Tom Whitfield

Head of Operations

SL

Sophie Lennox

Buyer & Brand Partnerships

RP

Raj Patel

Head of Digital

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